From Gingrich 360.net (Aug. 23):
Two realities shape American politics today.
The first is the reality we see every day in the news. It is shaped by the latest polls, the Washington and New York political class, and whatever controversy dominates the news cycle.
The second reality is deeper. It is shaped by what Americans actually believe, how they are changing, and where the country is moving over time.
Understanding the difference between these two realities is essential to understanding how Republicans can win a historic victory in 2026.
I learned this lesson firsthand in 2016. Two weeks before the election, I had a memorable exchange with Megyn Kelly about what I described as two different realities. Virtually the entire political establishment believed Hillary Clinton would win. The public polling seemed to reinforce that view. But beneath the conventional wisdom, signs suggested something very different was happening.
Early voting numbers in Florida and Pennsylvania and turnout patterns in Iowa suggested the race was not unfolding the way the political establishment thought it was. President Donald Trump ultimately carried all three states.
The lesson is not that Republicans should ignore polls or assume we are going to win. The lesson is that we must learn to distinguish between the frothy waves on the surface and the much larger political current moving underneath them.
Today, that current presents Republicans with an enormous opportunity. But recognizing an opportunity is not the same thing as winning an election.
First Win the Argument
Margaret Thatcher famously said, “First you win the argument, then you win the vote.”
That should be the Republican strategy for 2026.
Republicans will not win a historic victory by reacting to every controversy, chasing every news cycle, or turning the election into a referendum on whether Americans are satisfied with everything happening today.
We have to make this election a choice about the future. History tells us this can work.
I saw it in my first congressional victory in 1978. I saw it in George H.W. Bush’s remarkable comeback against Michael Dukakis in 1988. I saw it when we built the first Republican House majority in 40 years in 1994. And we saw it again when Donald Trump transformed a presidential campaign into the Make America Great Again movement.
Victory came from identifying a clear contrast, making a factual argument, and repeating it with discipline until the American people understood the choice. Republicans should approach 2026 with exactly the same determination. [read more]
Good advice. Hopefully, the GOP reads Gingrich's article and takes his advice to heart. Actually, good advice for any GOP election.
All his “How to Win 2026” streaming episodes.

